SNEAK PEEK : VENTURA LAMBRATE
SERIAL + C37 , México / Milan
C37 STUDIO, GONZALO BAXTER, ROHIN BHALLA, PAULINA RESENDIZ.
ULISES ESQUIVEL, PEDRO ARTURO RUIZ, GERARDO OSIO, GUILLERMO FLORES, PABLO ALVARADO,
Presents: Personal Interpretations
Personal Interpretations is the first exercise of a Multidisciplinary Design group of eight internationally distributed designers & one material development studio, to create 30 SERIAL PRODUCTS of wood and the new liquid stone Magma 04 by C37 Studio. Taking advantage of technologies, new materials and local manufacturing resources, SERIAL has developed daring proposals of everyday objects. For this specific exercise, products were designed in Monterrey, Aguascalientes, Austin, Barcelona, Turin, Kyoto and Milan.
Manufactured both in Monterrey and Milan.
These products celebrate moments, exploration & function in our daily life using digital manufacturing technology & materials available in their regional countries.
Visit the exposition at Ventura Lambrate During Milan Design Week from 17-22 of April.